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Avoid the cliché, "May I help you?" Instead, try to strike up a conversation with your customer. Try, "Tell me about your aquarium (pets)..." or "What kind of aquarium (pets) do you have?" This will engage your customer in friendly conversation so you can easily identify their needs.
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Always greet or acknowledge everyone who enters your store.
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Merchandise Jungle liquid and crystal products together by category whenever possible: Water Quality (blue labels), Fish Health (red labels), Tank Maintenance (yellow labels), and Plant Care (green labels).
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Customers tend to buy for a project, without having a specific product in mind. Make sure your customer leaves with everything they need to accomplish their project. They'll thank you for helping to make their project a success.
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If a customer asks you where a certain item is in the store, walk them over to the product so that you can tell them the features and benefits of that product. This creates other product sales opportunities.
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Make live aquatic plants a specialty for your store. Jungle has the most comprehensive line of aquatic plant products in their Plant Care Solutions line. Be sure to display the Plant Care Solutions CO2 Fizz Factory in your live plant tank to show people how it can help their plants stay healthy and thrive in their aquarium. |
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Be sure to check back with us for more Club Jungle Retailer sales
tips! |
